Tag Archives: approach to business

7-Lessons for Business Success

7-Lessons for Business Success

by Carrie Greene

I participated in a “painting party” with seventy business owners. Painting has never been my thing. I don’t see myself as artistic. And creating an image by drawing, painting, sketching or anything else like that makes me uncomfortable.

There were rows of tables and easels. Each seat had paint, brushes and an apron. There were three platforms, also with easels for the instructors and a bar.

I searched for an excuse. How could I possibly get out of this “party”? I did not think it was going to be fun; in fact, I was certain I was about to expose some serious shortcomings.

With no way to escape, I got myself a glass of wine, took a deep breath and picked a seat near one of the platforms (I wanted to be close to an instructor).

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 The instructors went step-by-step, telling us which colors and brushes to use, where to paint and how to mix the colors.

I listened, I watched, I followed the directions as best as I could and I painted (and drank a little wine).

After a few minutes the room filled with laughter. We were having fun.

It took about an hour to finish the paintings.

Afterwards, I wandered around and looked at the paintings. Every one was different and while they probably aren’t museum quality, they all came out really good.

As I checked out everyone’s work I realized that there were lessons to be learned from the experience that apply directly to your business.

Here’s what I noticed.

1. We were all given the same materials and directions and told how much paint to use. Yet the colors turned out all different. They were all nice but some used more pigment and the colors were bold and deep, some used less color. They were less intense and softer.

Lesson: How do you approach your business?

Do you just go for it, throw caution to the wind? Do you take it slowly and cautiously? Do you stop when it is good enough, like I did because I was afraid I’d mess it up if I touched it anymore?

2. The instructors talked about “working the colors,” adding more to increase the depth, the texture and the contrast in the painting. It was obvious looking at the paintings that some people did more of this than others.

Lesson: In your business do you just put something out there and walk away from it?

Do you tweak and refine it a little, so it’s good enough? Or do you keep working and working it and are never satisfied?

3. No two paintings were alike. Some of the difference can be attributed to skill with a paintbrush but it went further than that. The real differences were about following, or not following, the directions. We were supposed to paint a sunset scene, there were several paintings that had nothing to do with a sunset, the painter simply wanted to do something else.

Lesson: In your business when do you follow directions?

When do you do whatever you want to do? When there is an expert leading do you follow their advice or do you ignore it? Do you follow an assignment or do you set your own rules? There is certainly a time and a place for both, just make sure that you consciously decide which rules to follow and which to set aside. 4. At some point along the way, most of us fell behind or got lost in the directions. Everyone handled those moments of confusion differently. Some asked the instructor for help, others called to assistants who were walking around, some asked the person sitting next to them, others looked at the person next to them and guessed at the next step, some made it up and others gave up.

 7-Lessons For Business Success
7-Lessons For Business Success

Lesson: What do you do when you don’t know the next step to take? Do you get frustrated and stop? Do you ask for help? If you ask for help, who do you get to help you? 5. There were over a hundred people at the event; only seventy participated in the painting party.

Lesson: These people missed out on a really fun time. Do you engage even if you’re scared? Trying something new can be scary. Painting is WAY outside of my comfort zone. What do you automatically avoid in your business without really understanding what’s involved or even trying?

6. I already told you that I do not see myself as an artist. I don’t believe I can paint; yet when I came home I showed my painting to my son and he said “Wow, that’s really nice! And you say you can’t paint!”

Lesson: What assumptions do you make about your skills that stop you even before you start? Where are you shortchanging yourself? Where are you shortchanging your clients?

7. When we were done we checked out everyone else’s painting. A lot of them were really good but the “artist” would say that they didn’t like it. Thinking back to the evening, I said that I liked my grass but didn’t like the way the sun looked. The next morning I walked by the painting in my hotel room, it caught my eye and before I realized it was mine, I thought, that’s a nice painting.

Lesson: Do you see yourself and your work fairly? Do you pre-judge yourself? Are you open to seeing and acknowledging what you are doing well? I mean, be honest with yourself for a moment, if you weren’t talking about yourself what would you think of your accomplishments? Would you look for the flaws or the good?

Have you ever done something out of your comfort zone and found yourself surprised by the outcome? Do you pre-judge yourself? Do you risk embarrassment?

More Information:

Carrie Greene is a speaker, author and business coach. She is a business strategist who helps entrepreneurs get clear on what they want and create simple and straight-forward plans to get there. She is the author of “Chaos to Cash: An Entrepreneur’s Guide to Eliminating Chaos, Overwhelm and Procrastination So You Can Create Ultimate Profit!” Free resources at http://carriegreenecoaching.com/

Source: http://www.PopularArticles.com/article467177.html

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The Right Article Marketing Approach

The Right Article Marketing Approach

by Austin Webster

Using the right approach for article marketing is the only way to achieve a high level of success. Several important factors will need to be considered in order to get things moving in the right direction. Article distribution, subject matter, and keywords are the key issues to focus on in article marketing. You’ll dramatically shift the odds in your favor when you get all of these components working together. Get them wrong, and you’ll be headed for a long uphill battle that never seems to yield any results. Article marketing will work for a long time to come, so it’s critical that you learn the right approach. Let’s examine these focus points a little closer.

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Let’s start off with the topic choice for your article. You’ll want to concentrate your article writing around familiar subjects. For those who write articles to promote their own business, you’ve got nothing to worry about. Conversely, when you write about a variety of subjects – try to be familiar with each. Writing becomes a lot easier when you’re writing from a personal perspective. You’re going to be wasting a lot of time if you don’t follow this guideline.

Keyword planning is another important factor. The majority of article marketers rarely research keywords prior to writing an article, even though it’s a primary aspect of the job. When people are looking for information online, search engines catalog those inquiries in the form of relevant keywords. Your articles won’t rank very well with search engines if you don’t do keyword research. You could be writing about pink lawnmowers, but if everyone is searching for yellow ones – you’re article will get no visibility. You have to spend some time doing SEO research before you sit down to write articles.

Business approach
Business approach

The final element in running a successful article marketing business is article distribution. This one step requires the most amount of time and effort. It takes about an hour to post an article on six to eight directories, and there are hundreds of directories out there. A better alternative would be to get an article distribution service to distribute your articles for you. These distributors are responsible for publishing your content on hundreds of sites all over the Internet. Basically, all you’d really need to do is post your article into their interface, and then you’re done. Believe it or not, a lot of article writers don’t even realize that this incredible resource is available to them.

The majority of your article writing accomplishments will be the byproduct of the three points we’ve just covered. Your firsthand knowledge of the subject matter will greatly improve your article writing. You’re also going to get much better visibility for your content with search engines after you introduce keyword research into the mix. Along with your content, that is distributed to hundreds of websites by an article distribution service. With all three of these components working together, it’s easy to see why this is a very effective combination.


More Information:

Distribute your article to 100 sites – http://submitarticlesnow.com. Or Download a FREE copy of the “Article Marketing Guide” – http://whatisarticlemarketing.com

Source: http://www.PopularArticles.com/article457855.html